Ad sells product that bleaches women's labia

4/12/2012

A commercial for an Indian product called "Clean and Dry Intimate Wash" is being criticized for its strange promise of bringing "whiter" labia to its female users. With swaying Indian music and chimes blowing in the breeze, a downtrodden and apparently too-dark-a-vagina-affected woman mopes into the couch. Her boyfriend clearly has no interest in her because of her tawny lady parts, until she takes a shower (to whiten up that copper-tinted thing) and - poof - he is ready to get down! This creepy and racist commercial has us longing for placenta wrinkle cream.

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Do you think women should bleach 'down there'?