America's most dangerous job is in dire need of applicants

With a major shortage of pilots, the helicopter industry is in desperate need of a top notch PR person. Turns out kids today aren't interested in flying choppers despite the loud noise, threat of gasoline explosions and danger of having your face ruined by a spinning rotor. And "Black Hawk Down" probably didn't help either. To jazz up the profession, flying schools are offering scholarships and boasting about "glitzy" careers from search-and-rescue to heli-skiing -- hoping to replace Vietnam-era trained pilots headed for retirement. Never mind that emergency medical helicopter pilot has been rated the most dangerous job in the U.S. and that you're most likely to end up transporting oil rig workers than chauffeuring dignitaries with a death wish.