Brand promises model will strip if it gets enough 'Likes'

Clothing brand Stussy is daring to show some skin by trading Facebook "Likes" for a strip tease. As part of the relaunch of its Facebook page in Amsterdam, the "Strip for Likes" campaign features a model wearing every, yes, every, article of clothing from its men's spring and summer line. As more people "Like" the page, the model removes more clothing. The page already has more than 1,500 "Likes" but don't wear out the button hoping to see any actual nudity. Facebook's "no nudity or pornography" policy clearly states any content that is "inappropriately sexual" will be taken down.