The era of the SUPERLOUD commercial has reached a quiet, joyous end12/14/2012
Sick of rushing for the remote when a SUPERLOUD commercial comes on in the middle of a TV show? Your life just got better. The Commercial Advertisement Loudness Mitigation (CALM) Act just went into effect, making it illegal for broadcasters to crank the sound up in commercials, requiring ads to maintain the "same average volume" as the shows in which they appear. The law, which will hopefully rectify these earsplitting annoyances for our boob-tube-lovin' nation, passed the Senate unanimously and by a voice vote in the House in 2010. Nice to know there's something the parties can agree on. [Source]
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How annoying were those superloud TV commercials?