Viral doesn't pay: PSY will earn less than $8M for 'Gangnam'12/5/2012
"Gangnam Style" might be the song of the decade, but the video that launched 1,000 tributes won't make its Korean singer, PSY, insanely rich. Super-rich, sure, but disgustingly, crazily, mind-blowingly rich? Save that for the tech guys. PSY will land around $8 million in earnings related to "Gangnam" — the vast majority of which comes as a result of endorsements or similar deals, rather than music sales. In fact, he'll earn only $0.001 per view for those billion YouTube viewings — which means we can all quit our beauty-tip video series immediately. [Source]
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