Ikea is now selling beer — and no, you don't have to brew it yourself7/20/2012
Thirsty after shopping for unassembled furniture with frustratingly wordless instruction manuals? Need something to wash down those Swedish meatballs? Worry not, intrepid Ikea shopper, your malty salvation has arrived. Yes, Ikea is now brewing and selling its own beer. The Ol Mork Lager is the Swedish home furnishing company’s first libation, a name that translates to “dark lager beer.” The brew is currently being sold in the chain’s British stores. How is it? Initial reviews say the beer has a “slightly malty taste” with a “slightly sweet undertone,” though it is “slightly watery and not robust, as one would expect of an Ikea product.” [Source]
Would you drink an Ikea beer?