Demi Moore at a Jan. 14 benefit event & in Helena Rubinstein ad (© Steve Granitz/WireImage; Helena Rubinstein via Mailonline, http://aka.ms/moore)

Makeup company airbrushes the stress from Demi's face

3/19/2012

Photo retouching of celebrities in ads or on magazine covers is expected, but they should still be recognizable, right? Demi Moore and the team over at cosmetics giant Helena Rubenstein, however, completely disagree with our quaint notions and chose to airbrush the star beyond recognition for a new ad campaign. Software is, after all, the easiest way to erase the stress of a divorce, drug problems and a stint in rehab. But who do they think they're fooling? Twitter user @ellie1983 took the company to task, saying, "C'mon, at least try to pretend it's the same person!"

most recent

What do you think of the airbrushed image?