Imagery for new Mountain Dew breakfast drink called Kickstart (© PepsiCo)

Coffee is sad because Mountain Dew is launching a breakfast drink

2/11/2013

Have you ever had breakfast and said to yourself, "I wish this was more disgusting"? Does Mountain Dew have a product for you! PepsiCo Inc. has announced that its Dew brand is moving into the morning market with Kickstart, a lightly caffeinated drink made with Mountain Dew flavor and 5 percent juice. The beverage will be sold in the same 16-ounce cans as popular energy drinks. Always wanted to combine the radioactive taste of Dew with the jittery paranoia of a Red Bull, then cut it with just enough "juice" to pretend you’re a healthy person? Kickstart's your new best friend in a can! [Source]

Click msnNOW.com, updated 24 hours a day.

most recent

What do you think about the launch of this product?