Nivea ad prank 'stresses' unsuspecting travelers, gives them deodorant

2/15/2013

Free deodorant? How about a clean pair of underwear, jerkface? The funny-till-someone-dies trend of scaring people into sphincter failure for our amusement is now being employed by corporate advertising, in this case Nivea deodorant. The elaborate prank makes unsuspecting travelers believe that they're being urgently sought by authorities for an unspecified, presumably violent crime. Somehow no one got punched in the face or injured during a panicked jump out a bathroom window during the making of this ad, though that free can of deodorant should go a long way in helping to relieve the PTSD.

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