Pepsi Next (© PepsiCo)

Pepsi is releasing a half-diet, half-regular soda concoction

2/24/2012

Pepsi is releasing a mid-calorie drink aimed at those who dislike the taste of diet soda, but don't want the calories of a regular Pepsi. The new drink, Pepsi Next, is set to hit stores by the end of March. It will contain 60 calories, about half the calories of a regular Pepsi. A similar approach recently worked for Dr Pepper Snapple, which introduced Dr Pepper Ten, with 10 calories, last year. That drink helped boost the company's fourth-quarter sales.

 

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