Fresh oranges, satellite imagery combine to make 'Simply Orange' juice

Coca-Cola has an interesting sense of humor. Their "Simply Orange" and "Minute Maid" orange juices are anything but simple or quickly made, according to a juicy report by Bloomberg Businessweek. Coke's oranges are picked from trees in Brazil monitored by satellite, so they're juiced at their prime. The juice is stored in multimillion-gallon capacity tanks for up to eight months with a nitrogen "blanket" to prevent rot (though if you buy between April and June, your juice could theoretically be 24 hours old). Top-secret computer algorithms are applied by "blending technicians" to tweak the flavor, and then the juice travels through a 1.2-mile pipeline to a packaging plant. Then it gets to you, and you say, "Ah! Fresh squeezed orange juice." Right? [Source]

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