Starbucks CEO says make your own coffee
4/16/2012Howard Schultz has spilled the beans on where to get the "best cup of coffee known to mankind," and it's not where you'd think. The Starbucks CEO wrote in Business Week recently that the best cup of joe is made right at home with a simple French press - and not by a barista at your Starbucks. (Although, in fairness, you can buy his preferred Bodum French press at Starbucks.) It's not the wisest PR move, but then again he knows not very many of you are going to brew your own.
Is this a shrewd or stupid PR move?
Most Commented
Brad Pitt can't stop trashing his marriage to Jennifer Aniston
This is the bank vault that saved 24 people during Oklahoma tornado
'Star Trek' writer apologizes for wedging in underwear scene
Proudly atheist lawmaker forgoes prayer for 'secular' address to House
$138K in donations keep 91-year-old from being evicted by daughter

