World's largest snowball should earn someone a raise3/5/2013
Someone just got an A+ on a marketing project. This is, reportedly, the world's largest snowball, created on behalf of Silver Star, a ski resort near Vernon, British Columbia. Silver Star wanted to promote its new "Endless Fun" campaign, so to advertise it, marketing company Hot Tamali built what it's calling the world's biggest snowball, a 12-foot-tall, nearly 40,000-pound behemoth. It's been a success on the ground, with visitors snapping pics of themselves in front of it. It'll be an even bigger success, Hot Tamali says, if Guinness approves their application for the record. [Source]
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